
Considering the Phoenix metro is home to established professional teams in multiple leagues, Valley residents have myriad options to engage with those teams, and more tech-based platforms are on the horizon.As the sports content marketplace continues to grow, the Arizona Diamondbacks, Phoenix Suns, Phoenix Mercury, Arizona Coyotes and Phoenix Raceway are trying to stay at the front-end of what’s trending in media and taking advantage of new technology. Finding new ways to grow a fanbase and viewing audience can make the difference in finding a fruitful corporate partnership, building out a new arena with entertainment amenities — and ultimately making more money and reinvesting it into creating a championship organization.Executives with each of those organizations spoke at the Phoenix Busine …
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