Flower Child: Owned By Cheesecake Factory And Expanding


Flower Child, now owned by the Cheesecake Factory, specializes in salads and grain bowls and healthy … [+] food. Pictured is its Gilbert, Arizona location.Courtesy of Flower ChildSam Fox who launched Fox Restaurant Concepts has been an innovator and disrupter who once launched 15 independent eateries. Never one to duplicate himself, one of his eateries is called Flower Child known for its hippieish-style (hence its name), healthy menu, consisting of salads, grain bowls with chicken and avocado hummus.

“Healthy food for a happy world” was its tagline. But as Flower Child started to expand, Fox sold it and his restaurant firm including North Italia to Cheesecake Factory (NASDAQ-Cake) in 2019 for $308 million, as a subsidiary, keeping him on to run it.

Fox made a name for himself when he debuted True Food Kitchen in 2008, partnering with Dr. Andrew Weil, which grew to 35 locations in 15 states.

Why did Fox sell to Cheesecake Factory? He replied, “We were in hyper-growth model. But it was capital intensive and human intensive, and it was a good fit. They first made an investment in two of our brands,” and that he suggests tur …

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